Coca-Cola to be Cannes Creative Marketer of the Year

Coca-Cola to receive creative marketer of the year

The announcement that Coke was to take the Cannes Lion Creative Marketer of the Year award home to Atlanta was hardly as a surprise, even more so if you take the time to reflect on just how many campaigns the beverage company have created over the years.

Coke won its first Cannes Lion back in 1967 and has collected over 100 Lions across different advertising and communication catergoies, including a Design Grand Prix in 2008 for the US entry Coca-Cola Identity and, most recently, the 2012 Outdoor Grand Prix win for China for Coke Hands.

From Marketing Magazine.

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s